Invation to attend

In an article by Thom Rainer and Sam Rainer entitled Getting to Know the Unchurched, I found this very interesting piece of research:

Surprisingly, many people who are not currently attending a church are receptive to going. In fact, about 38% of the unchurched are receptive or highly receptive to attending church. The reason they do not attend is that they have yet to be invited. If invited and escorted, 82% of the unchurched we surveyed are open to attending church with a friend or acquaintance. Unfortunately, only 21% of active church-going Christians invited someone to church last year.

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